A lot of people are constantly thinking about starting their own business.
A large majority of these people will choose mail order because of its
Newcomers to the mail order industry normally ask the same types of questions.
Who can help us? Someone, somewhere has to help a newcomer in mail order
to become successful. It's inevitable! A lot of people think only large businesses
can succeed in mail order. This is just one of the many misconceptions newcomers
have toward the mail order industry.
Another misconception is that mail order is a rip-off world - which
is entirely untrue! Some of the best products and services are obtained
through the mail! Just look at Walter Drake and Lillian Vernon as examples!
Ed McMahon and Dick Clark even jumped on the mail order bandwagon with their
Publisher's Clearing House sweepstakes!
The general public entering mail order for the first time cannot understand
how the concept works. They are used to going into a store, looking at an
item and purchasing it. Mail order (as we all know) is quite different. In
fact - it's so simple to start a mail order business that most people can't
believe they can do it. But with the proper education, these people can
become thriving, money-making companies - ones that will remember YOU as
introducing them to the market.
The Idea -If someone started a National Help Line for questions and answers
for newcomers it would not only be a big help - but a fantastic money-maker
for its owner. In fact, you might use the service to direct business to other
mail order dealers by having them submit monthly dues in order to have
business referred to them.
Suppose a newcomer wanted to get involved in publishing their own booklets.
Several competent mail order publishers would buy the right to have this type
of business referred to them. The newcomer calls the "HelpLine". If handled
honestly and legitimately - this could turn into a pot-of-gold for you and
help our entire mail order and small business industry as a whole!
The only thing left to do now is advertise the HelpLine phone number service
you have. Initially, you will have to invest into advertising; and with
something of this magnitude you should advertise in some national
publications as well as adsheets and tabloids. National publications like
Small Business Opportunities, Income Opportunities, and Entrepreneur will
give you a much greater circulation. Also - don't overlook the opportunity
to advertise in your local Penny Savers and community-type newspapers.
Another benefit to the person who would be establishing the 1-900 hotline
would be that he or she could promote their own products and services, as
well as obtain names and address of hot prospects; in which they could sell
in the form of mailing lists.
One example of this idea in action is being done by Thomas McCrary, owner
of USAPrinting & Advertising. You call his USA National Opportunity Hotline
at (708) 429-4301 and respond to advertisers you see in his monthly tabloid.
These ads all have a 3-digit number to call so you can leave your message.